February 20, 2024
- Rīga, Hanzas Perons
JCDecaux Latvia started this year with the Digital Out-Of-Home Conference. Speakers shared their experience with this newly emerging format of communication, discussed the importance of data and the increasingly mobile nature of urban audiences.
Special thanks to Speakers: Jonas Kofahl - Director of Digital & Innovate Wall JCDecaux, Germany; Michael Cooper - Digital Director EMEA, McCann Worldgroup, UK; Bart de Vries - Chief Commercial Officer JCDecaux Netherlands; Prof.Dr. Kai-Marcus Thäsler - Head of German OOH association; Jyrki Poutanen and Lauri Gran - Chief Creative Officer, TBWA Finland & Creative, TBWA Finland, and our partners- Nespresso.
The event was moderated by Øyvind Markussen, CEO JCDecaux Norge and Baltics.
Special thanks to Speakers: Jonas Kofahl - Director of Digital & Innovate Wall JCDecaux, Germany; Michael Cooper - Digital Director EMEA, McCann Worldgroup, UK; Bart de Vries - Chief Commercial Officer JCDecaux Netherlands; Prof.Dr. Kai-Marcus Thäsler - Head of German OOH association; Jyrki Poutanen and Lauri Gran - Chief Creative Officer, TBWA Finland & Creative, TBWA Finland, and our partners- Nespresso.
The event was moderated by Øyvind Markussen, CEO JCDecaux Norge and Baltics.